The Client

Blue Pharmacies Ltd is a Cyprus company established in 2000. Today is one of the leading companies in distributing and impelling pharmaceutical products, cosmetic products and health consuming products. The pharmacy-members of the company can be found in the districts of Nicosia, Limassol and Paphos.

The Challenge

• Create website with unique design
• Organize and display content in a smart way
• Increase awareness with easily accessible and comprehensible content
• Promote professionalism, experts and leading position through content architecture and design
• Create member pharmacies directory
  

The Solution

• User friendly interface with clear categorization
• Creation of homepage slideshow with featured articles and news
• Use of promotional blocks throughout the website
• Inclusion of a “Night Duty Pharmacies” section to increase usefulness and provoke visits
• Fast and easy to use pharmacies directory containing all pharmacies in Cyprus and providing detailed information for each, such as, locations, maps and even pictures of the pharmacists to increase personal approach
• Content optimization for better online searchability

The Technology

• WebStudio Content Management System (CMS)
• HTML, CSS, JS

The Results

Blue Pharmacies Ltd can now be found online in a professional, informational, bilingual website with beautiful design and clear architecture that makes it easy for online users to be instantly and fully informed about health news, the company’s products and all member pharmacies!